embi Natural Whitening Toothpaste - 10% Nano-Hydroxyapatite | 3 Pack

The embi Natural Whitening Toothpaste 3 Pack is a fluoride-free oral wellness formula designed for a gentle, effective clean without peroxide, SLS or harsh whitening chemicals. It delivers a brighter-looking smile while maintaining a balanced oral environment.

At the core of the formula is 10% nano-hydroxyapatite (nHAp), a well-researched alternative engineered in a rod-shaped structure to closely mimic natural enamel crystals. With particles averaging approximately 80nm in length and 20nm in diameter, this precise morphology reflects a science-led approach to modern oral care and supports a smoother, cleaner tooth surface.

Ideal for families, couples, travel kits or anyone wanting a reliable multi-tube supply for their oral wellness routine.

Suitable For

• Adults and children (under supervision)

• Families and couples

• Individuals stocking up for long-term routines

• Multi-location use: home, gym bag, work or travel

Contains

• 3 × embi Natural Whitening Toothpaste (10% nHAp)

• Standard mint flavour

• Tubes made using sugarcane-based bioplastic

Key Benefits

Whitening Through Science
Nano-hydroxyapatite helps fill microscopic surface imperfections, supporting a smoother, brighter appearance — without abrasive whiteners or peroxide.

Supports Enamel Remineralisation
10% nHAp is widely used globally as a fluoride-free option to support enamel strength and help reduce sensitivity.

Microbiome-Supportive Formula
Chicory root extract and L-Arginine help support beneficial bacteria and a balanced oral environment.

Gentle Everyday Clean
Hydrated silica, xylitol and tea tree leaf oil help clean teeth, polish surfaces and support fresher breath.

Supports Moisture & Comfort
Xylitol promotes saliva flow to help maintain hydration and comfort.

Lower-Impact Tube Material
Each tube is made using bioplastic sourced from renewable sugarcane, helping reduce reliance on fossil-based plastics.

Ideal for Households & Long-Term Use
Stock up for your routine or keep multiple tubes in convenient locations — home, travel bag or gym kit.

Ingredients

Aqua (Water), Xylitol, Hydroxyapatite, Microcrystalline Cellulose, Sorbitol, Sodium Bicarbonate, Hydrated Silica, Malic Acid, Calcium Carbonate, Sodium Lauroyl Sarcosinate, Arginine, Cichorium Intybus Root Extract, Cellulose Gum, Aroma (Mint), Xanthan Gum, Magnesium Stearate, Melaleuca Alternifolia Leaf Oil.

Directions

• Brush thoroughly using a soft-bristle toothbrush

• Use twice daily as part of your oral wellness routine

Warnings

• For oral use only

• Do not swallow

• Children must be supervised

• If irritation occurs, discontinue use

• Contains mint oil — review ingredients if sensitive

Storage

• Store in a cool, dry area

• Keep the cap sealed between uses

Responsible Oral Care

We minimise the use of traditional plastics by choosing materials like plant-based PLA, sugarcane bioplastic, pure silk, pure cotton, glass jars, stainless steel and copper — without compromising performance. This philosophy runs through every touchpoint, from packaging to product to shipping materials.